English for Master Management

Course Summary: English for Management (Master's 1st Year)

Course Objectives:

  • Develop advanced English language skills required for effective communication in various business settings.
  • Enhance proficiency in core business communication areas like writing, presenting, and negotiating.
  • Equip students with the ability to confidently communicate in a globalized business environment.

Course Topics:

1. Core Business Communication Skills:

  • Writing:

    • Business reports and proposals
    • Email communication (formal and informal)
    • Business letters (e.g., cover letters, complaint letters)

  • Presenting:

    • Delivering effective presentations to diverse audiences
    • Using visuals and storytelling techniques
    • Handling Q&A sessions

  • Negotiating:

    • Identifying negotiation goals and strategies
    • Building rapport and using persuasive communication techniques
    • Reaching win-win solutions

2. Business Communication in Specific Areas (may vary):

  • Finance: Financial reporting, investment analysis, capital budgeting communication.
  • Marketing: Developing marketing plans, writing compelling ad copy, presenting marketing strategies.
  • Management: Communicating strategic plans, conducting performance reviews, leading effective meetings.
  • Other areas: Depending on program focus, topics like international business communication or project management communication could be included.

3. Additional Skills:

  • Intercultural communication: Understanding and adapting communication styles for a global audience.
  • Business etiquette: Professional communication practices in different situations.
  • Business vocabulary and terminology development.

Course Requirements:

  • Regular class attendance and participation in discussions.
  • Completion of case studies and writing assignments focused on real-world business scenarios.
  • Delivering individual and group presentations on business communication topics.
  • Participating in role-playing exercises to practice communication skills.

Course Assessment:

  • Class participation and case study discussions (20%)
  • Writing assignments (30%)
  • Presentations (30%)
  • Final exam (20%) - May focus on vocabulary, grammar, and business communication theory.